SHISHI, “Aarti”
ShiShi is an American singer of Indian heritage who aims to fuse dance music styles for a universal appeal. “Aarti” is an auspicious introduction, perhaps using A.R. Rahman’s music inspiration from “Slumdog Millionaire” as a familiar jumping off point to draw you into its sultry and persuasive melody. The song fuses Bollywood, house and disco in a gentle but memorable way and you’ll be humming it long after it’s over. “Aarti” is something a little different for you but it will fit easily into a mid-tempo house set, and will appeal to fans of Mura Masa and Klingande among others. As a side campaign, after introducing “Aarti” on Diwali, ShiShi is pledging $1 for every share of this Facebook post: bit.ly/diwalishishi to the literacy and learning programs of Pratham, a successful educational organization in India. Share away and check out “Aarti” at the link above.
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